American Museum of Natural History
Educational Program Evaluation Intern
Instructional Designer Intern
Developed evaluation for 3 STEM courses for high school students through qualitative research and led a team of two to carry out the assessment. The recommendation demonstrably improved students’ learning experience and outcome, as well as retention rate in advanced STEM courses.
Worked with Subject Matter Experts in highly technical fields to improve course delivery.
Designed, reviewed, and tested new e-learning courses. All students achieved improved higher Effective Reading Rate (ERR), with 222% average improvement.
Developed an in-person academic training for middle school students in partnership with UC Berkeley’s Haas School of Business and SRI International. The course enjoyed high satisfactory rate in learning experience and outcome from summer students and parents.
Independently defined content delivery, accompanying materials, and complementary learning approaches and delivered the content in instructor-led setting.
I was a Teaching Assistant on IDEAL Summer Program
Girl Scouts of the USA
User Experience (UX) Research Intern
Identified areas for improvement through focus groups, usability tests, surveys, and data analysis. Improved an online toolkit for adult volunteers to speed up their onboarding and adoption of Girl Scouts’ culture.
Partnered with product team, marketing team, UX team, and field councils to identify the most effective scalable learning solutions.
Designed innovative training materials for blended learning with non-technical adults as target audience.
Our presentation on UX research findings was well-received and impactful
The Mosaic Company
Instructional Design Consultant
Partnered with clients to create customized learning solutions. Resulted in higher productivity and fewer injuries. The course also received increased evaluation from 2.60 to 4.83 within two months.
Redesigned Instructor-Led Trainings (ILTs) by working with Subject Matter Experts (SMEs). Increased participants' performance according to skill assessment and survey feedback.
Developed interactive Web-based Trainings (WBTs), complete with a knowledge assessment, using Articulate Storyline and Vyond.
Designed an online learning portal on Microsoft Teams and SharePoint to maximize participants’ performance with just-in-time learning and social learning theory.
Boutique consulting firm helping PG&E with workforce performance improvement.
Leading global social enterprise that believes in female leadership in 150 countries around the world.
Educational Technology startup coaching international students to attend American universities.
One of the largest museums in the world offering after-school courses and educational events.
Researched and developed infographics on Thai governance and local development issues.
Designed multimedia assets to recruit high school and college volunteers.
The UN's program promotes volunteerism to support peace and development worldwide.
United Nations Volunteer
Educational Multimedia Developer
After school Conservation Biology program
My personal favorite spot in the Museum
Teachers College, Columbia University
Paper’s tentative title: Ethical Design For Whom? Amplifying Underrepresented Youth Voices for Equitable Digital Technology Design
Collected literature on values embedded in social media design and its effects as worse usability among users who belong in minority groups. With intense focus, I immersed myself in learning academic databases from scratch and delivered a successful collection of relevant literature from 41 sources for principal investigators in less time than expected.
Want to know more what I did at the Museum? I wrote a blog post about it on Mooshme
(A blog on digital media and museum learning that my supervisor, Barry Joseph, created)
Spearheaded a collaboration effort with businesses with similar target groups, explored opportunities, laid out strategic partnering plans, contacted potential partners, pitched, and closed deals. Resulted in 4 partnerships with two national banks, one public company, and one government organization.
Developed marketing materials and informative presentations to an audience of 250+ every 3 months. More than 80% of participants registered for classes.
Identified unmet need in Thai education market, proposed and developed a new class with a team of instructors. Resulting in an unprecedented class in Thailand focusing on cultivating critical thinking to improve students’ analytical skills for middle- to high-school students.
Business Development Officer
Research Project Manager
Managed teams of 8-25 to finish each research project, analyzed data, and wrote reports and presentations to deliver consumer insights under tight timeline and budget; resulting in 100% client satisfactory rate.
A global measurement and data analytics company that provides market research, insights, and data.
Full-service education consulting company believing in long-term development of a student's potential.
WHAT PEOPLE SAY
"You should be very proud of yourself, because you made an important and original contribution to the existing knowledge in this area."
"Pim was a phenomenal colleague. She was hard- working, thorough, and a great team-player."
"I have seen Pim’s contributions to our company first-hand and know that it will be difficult to replace such a rigorous and detail-oriented team member. "
Teachers College, Columbia University
M.A. in Instructional Technology and Media
Projects I'm proud of:
Excelled in Online Teaching & Learning: Adult Learning Practicum because of this project: Local Recommended: Thailand
How Columbia University becomes a brand (spoiler alert: they did an amazing advertising)
Summer Institute of General Management (SIGM)
A full-time pre-MBA program in business management fundamentals.
Final project: Analyzed Uber's competitive advantages and obstacles.
B.A. in Advertising, Minor in Psychology
Summa Cum Laude
Harvard Effective Altruism
Educational and Marketing Material Designer
Develop training manuals and performance support tools for fundraising purposes, resulting in 350% growth in donations, highest number in history, became #1 chapter. The materials were also widely used nationally.
Wrote, maintained, updated learning content, and ensure user engagement.
Winner of Viral Video Production Competition
Produced a viral clip targeted to Thai teenagers every month for a period of 6 months in which one of the clips yielded 100,000 views overnight
Here are some of our productions
FrieslandCampina, the world’s top 5 dairy companies, held a year-long viral media competition. Each month, the company gave out a brief for each team to produce a viral video. At the end of the year, the team with highest likes became the winner.
Brief: Building Routine
Technique: Stop motion
Insight: Showing consumers that milk
can be consumed in many situations.
Brief: What Men Want
Technique: Video collage
Insight: Teenage men tend to follow trends that teenage girls consider cool.
Brief: Spreading The Goodness
Technique: Stop motion
Insight: Building community
through common interests.